Outsourced full-stack content teams for the venture ecosystem.
From the team that brought you Stonks.com and Sandhill Markets.
90% of content work is low-leverage.
We do that work.
For a flat fee.
Problem/Solution
In Venture, trust is the most valuable asset.
Regularly creating, distributing, and cataloging thoughtful content online is one of the best ways to build trust with LPs and founders.
BUT 90% of the work that goes into content is low-leverage: Editing, Formatting, Repurposing, Compiling, Posting, etc.
Distribution allows clients to focus on their unique insights and keeps them away from the low-leverage work that’s required to actually share their expertise online.
Who we can help
Distribution focuses on serving lean investment teams.
Big funds recognize the need for consistent high-quality content in order to stay top of mind with founders as well as LPs. They have hired internally to operationalize the process.
Andreessen, Sequoia, Founders Fund, Redpoint, First Round Capital, General Catalyst, Y Combinator…
They all employ full-time team members focused on content in a variety of forms.
This practice has continued to push away from traditional PR strategies and towards original content production and distribution.
Smaller funds have the same need and can benefit in the same ways. However, it rarely makes sense to hire full-time outside of investing roles for lean firms.
Distribution offers full-stack outsourced media operations for a flat monthly fee starting at $5k and scaling up from there depending on client needs.
Core offerings
Why us?
We all met as employees of Stonks.com (which later rebranded to Sandhill). While working together we saw the power media has in private markets and built the processes necessary to scale.